Search engine ranking is a prestigious issue as it boosts traffic, sales prospects, and business leads. The algorithm for a site’s ranking in search engines is still not known clearly to webmasters. But, experts opine that backlinks generated by a site helps to consolidate the Google search engine ranking. Backlinks are quality, inbound links that point to a website. In other words, if your website is linked to an article or another site, you get more coverage and prestige. This is the backlink which is greatly sought-after by the search engines.
Linking to Articles and Blogs
Articles and blogs have become a great source of information. While some articles only provide information, there are others which offer valuable comments, reviews, and opinions. If you were to post an article, and link your website to it, you can get quite a few quality backlinks. Provided of course, your article is popular and read by most users.
In blogs too, you can link your website and get quality links. Blogs also have a comment section, where many users write, comment, and provide further information. In such a discussion thread, if your site is mentioned, readers would automatically click on it. In short, you’d generate quality links.
Commenting on Other Articles and Blogs
Just as you might expect others to read your articles and blogs, comment on it, check your links, and consequently, provide backlinks, other webmasters too expect the same work from you. In short, you should also write and comment on other blogs.
The idea is to interact with the bloggers and leave comments wherever possible. When you become an active reader of a blog site, bloggers take notice and revert to your website. In the long run, they would write on your website, products, and so on. They would also provide opinions and link your website in their articles and blogs.
Participating in Community Sites
Social networking has become the buzzword today, especially to generate awareness and build quality links. If you post a comment, or share a link in a social networking site, you’d see how quickly the word spreads across the entire community. A popular article posted in a blog social networking site, can generate thousands of traffic within the first few days of the blog posting.
The amazing feat soon offers quality backlinks. In fact, promoting link popularity through emails is no longer the in thing today. It is through social networking and posting of data that one can generate quality links.
Don’t forget to avoid linking to spam sites, link farms, and other dubious sites. Post your content in article directories, free-content sites, and blog directories. Often, you may come across schemes where you need to pay for generating backlinks. As Google does not support this policy, stay away from it.
Backlinks are generated if your website has awesome website design, keyword-centric content, and user-friendly layout and navigation. It is through informative, lucid, yet interesting content that you can generate quality links.